Competitor Analysis Generator
Compare your business with competitors on the criteria that matter to your customers. Enter the criteria, score each competitor from 1 to 5 and optionally weight the criteria. The generator calculates a weighted score, ranks everyone, and – when your business is in the table – lists where you lead and the gaps to close, with the leader for each criterion.
- Runs in your browser
- No sign-up
- Free to use
How to use Competitor Analysis Generator
- List the criteria customers care about.
- Score each competitor, including yourself.
- Add weights for the most important criteria.
- Review your strengths and gaps.
Competitor Analysis Generator features
Weighted scores
Criteria weights you choose.
Ranking
Sorted comparison table.
Gaps and leads
Per criterion, with the leader.
Markdown, HTML or text
Paste into Docs, Notion, a CMS or an email.
Live preview
See the formatted document while you type.
Private
Runs in your browser; nothing is uploaded or sent to an AI service.
When to use Competitor Analysis Generator
- Market entry and positioning.
- Product roadmaps.
- Sales battle cards.
- Investor materials.
Competitor Analysis Generator FAQ
Where do scores come from?
From your research: prices, reviews, test purchases, feature lists. The tool calculates; the judgement is yours.
How many competitors?
Three to six direct and indirect competitors give a useful picture.
What weights should I use?
Ask customers what matters most; give those criteria higher weights.
Know where you win
Competing on everything is expensive. The analysis shows where you already lead – the basis of your positioning – and which gaps really matter.
How it works: you answer a few focused questions and the generator assembles a structured document from proven business templates, entirely in your browser. Nothing you type is uploaded, stored or sent to an AI service, so you can safely use real company figures. Numbers you enter are checked and every total, share, margin or forecast is calculated from them – nothing is invented.
Treat the result as a strong first draft. Read it aloud, replace general phrases with specifics from your business, and check every figure. Documents built from your own facts are more convincing than generic text, and you stay responsible for what you send or publish.
Export the result as Markdown for Notion, GitHub or a static site, as HTML for your CMS or email tool, or as plain text for documents and messages. The live preview shows the formatted version so you can judge the structure before copying it.
Related generators on this site cover the rest of your planning and marketing work – business plans, personas, value propositions, marketing plans, calendars, email templates, funnels and pipelines – and use the same simple input format, so the outputs fit together.
Who it is for: founders, freelancers and small business owners who need a clear document quickly, marketing and sales teams that want a consistent structure, and students learning business planning. No account, no subscription and no installation are needed.